The Founding Perspective: Why Issue? Why Capsules? And, why online shopping?

There are a lot of things that take up your time when you’re a professional. It’s generally some combination of work/family/friends/hobbies/gym/commuting that, if not managed properly, can end up becoming overwhelming as it doesn’t necessarily leave a lot of spare time for you.

Often there are very few things that can be cut out to give you back some “you” time. As a professional that spent a lot of time living in Sydney, I know the feeling of spending an hour each way on the bus (oh, glorious Military Road, how I love to loathe thee!), working 10 hour days, and then trying to fit in a run before dinner in the fading light. While I was guilty of fitting as much into my schedule as possible, there were some things I did to keep my sanity, and help put time back into my week.

The first was meal prep on the weekends. While not a fan of bulk cooking and eating meals out of tupperware for the rest of the week, I was a fan of slicing and dicing, so that all my vegetables were ready to go when I was ready to cook.

The second was outfit planning; a quick look through the wardrobe and some careful planning, meant no time was wasted in the morning. If you haven’t already, check out our blog posts on uniform dressing and planning a capsule wardrobe. Absolutely time savers, it’s a must!

The gap I never managed to close was how to shop smarter. I knew my requirements; high quality, work appropriate – but versatile enough to be mixed and matched for the weekend. I had a few more wants that went beyond the type of clothing – a personal shopper would have been my ideal solution, as most of all, I wanted convenience. I’d much rather spend my Saturdays at the beach or having some drinks with my friends, or now that I have a son, making block towers and going to the park.

The capsule approach of Issue Clothing Company is the answer. High quality, work appropriate, and versatile capsule dressing which, when combined with free shipping & free returns, becomes the ultimate in convenience. Online shopping takes the time and effort out of shopping. No more trips to the mall, no more fighting to get a park, and no more dealing with insincere shop assistants chasing targets. In the convenience of your own home, you can try it on, test it with your other pieces, and make up your own mind. Low risk and no hassle. What more can you possible want!?

We’ve created a solution for people just like you – people whose time is valuable, people who want to look nice, without having to spend all day traipsing the shops, people who want to shop from a brand they can trust. A brand they can trust to create high quality items, and a brand they can trust to be easy to deal with. With Issue Clothing Company, shopping for work appropriate, versatile pieces, is no longer an issue.